Betclic Group accelerates in poker and launches Smash KO, its new tournament with random prizes.

Bordeaux, 23 March – Betclic Group today launches the Smash KO tournaments – a mechanism that relies on random prizes that can reach up to 50 times their initial value. Betclic thus becomes the second operator in the world to launch this revolutionary MTT format, confirming its ambitions in online poker with its proprietary platform.  

A format with random prizes that meets the new uses of poker  

“Smash KO” is based on a simple mechanism: with each elimination, the players remaining in the game win a prize whose amount is set randomly. 

Unlike traditional PKO tournaments, which are based on fixed prizes, this format introduces variability with each elimination. The specificity lies in an optimised distribution of winnings, designed to offer more value to players in the short and medium term. 

In practical terms, this translates to a greater probability of obtaining large prizes, in order to provide a more balanced and attractive experience for all player profiles. 

Betclic accelerates on tournaments to attract new players 

With this innovation, Betclic Group becomes the second operator in the world to offer this tournament format. The online betting operator thus takes another significant step in the development of its online poker offering and reinforces its increasingly essential position.  

With “Smash KO”, Betclic Group offers an experience that is completely aligned with the new expectations of players: faster formats and more attractive winnings. These tournaments will thus help attract a wider audience, particularly recreational players, while maintaining sufficient depth of play to interest regular players. 

Thanks to its new proprietary platform, Betclic now has the ability to quickly deploy complex game formats and to monitor their performance and balance in real-time with a level of control that few market players can achieve. Today, 1 in 3 poker players in France is active on the Betclic room. 

“Betclic Group confirms its growing leadership on the international poker scene by becoming the second operator in the world to launch this type of tournament. With Smash KO, we are expanding our offering and providing more attractive and engaging formats, capable of deeply renewing the gaming experience and multiplying opportunities for winnings. It is a key lever to attract a new generation of players and firmly establish Betclic among the most competitive players in the market”, comments Cyril Henry, Head of Product at Betclic Group.